Headshot of Mascot Gaming ambassador Margarita Malysheva

Mascot Gaming unveils the secrets of what goes into every online casino game

If only mankind knew the amount of effort that goes into making a game – the thought process, the brainstorming, the storylines, the creative direction. art, music, visuals, and a whole lot more. There is so much to consider especially because these are not just your ordinary games, these are delightful and captivating online casino games that plunge players into another dimension, a universe of thrill and fortune (if you are lucky), and maybe even some incredible free spins and other rewards. With each game level passed, the pot of gold gets even bigger and the rewards even greater.

Screenshot of Mascot Gaming Team

It goes without saying that the geeks in all of us love igaming, but what the virtual doors have opened for us, thanks to technology, is a lot more than that. These are epic realms that help distract us from all the real-world madness of mounting bills and non-stop traffic. They give us an escape room, a place of calmness and relaxation, and a place where we can hopefully full our pockets, with Lady Luck off course, and embrace some mental health self-love.

As a global resource portal, Minimum Deposit Casinos decided to go on our own mission to get the low-down on how these casino games are made, the effort and work that goes into it, and all the other bits and bobs that it encompasses. Mascot Gaming, a pioneer of online casino games, were kind enough to spare some time and give us a break-down and a better understanding of just what it takes to make a brilliant online casino slot game.

Margarita Malysheva, Head of Marketing at Mascot Gaming, said for every single game, the creative experts on her team strive for a balance between harmony and industry trends.

“So, if the current rage is about Fruit and a Bonus Buy, we don’t simply jump on the bandwagon. Instead, we reinvent it with the Mascot Gaming touch. It becomes not just another fruit game, but a narrative that carries our signature feature, like ‘Risk and Buy.’ Every game we design has a personal touch, something that truly resonates with our team,” she said.

“Our philosophy is to prioritize quality; we consciously avoid inundating players with too many games. Our aim is for each game to be memorable — rich in features, visual artistry, sound, and narrative. Crafting such immersive experiences simply can’t be rushed.”

In the online casino industry, Mascot Gaming is a renowned leader of software games, applauded for its unusual and provocative storylines, graphics, and music. These are standout features that complement the game mechanics. Malysheva said the Mascot creative team collaborate closely, using moodboards to guide the visual and audio direction of each game they create. These subject matter experts also conduct in-depth and thorough research, in addition to a whole lot of brainstorming. And the genius behind the trending soundtracks is Max Shulgin, Mascot’s talented composer. This music has already debuted on Spotify and trust me, it is a must-listen.

In terms of the game mechanics nitty-gritty, Mascot delivers on a fully immersive experience. It refuses to follow the industry crowd and prefers to set its own course. Mascot has already transformed the popular ‘Bonus Buy’ slot trend into their signature feature, the ‘Risk and Buy’ – which has its own unique spin on it.

“This summer, we’ve taken it up a notch. Players now have the opportunity to increase their winnings through a thrilling risk game. Or they can opt for the ‘Buy’ option, choosing either a set deal or a dynamic random offer that changes with each spin. ‘Risk and Buy’ is all about giving players strategic choices, not just leaving it to chance,” she explained.

What makes this software provider even more appealing is its crucial attention to players. It places a huge emphasis on valuing player feedback and as such, actively monitors player responses, reviews, and gameplay data to identify trends and preferences.

“This information is then used to iterate on our games, ensuring they meet player expectations and preferences. For instance, if players express a desire for more interactive bonus features or specific themes, we integrate these elements into our updates or upcoming game designs,” explained Malysheva.

Sweeps Casinos

At the start of 2023, sweepstake casino FortuneCoins.com announced its partnership with Mascot Gaming to create a more robust gaming platform. Malysheva said the collaboration was a natural progression, driven by Fortune Coins strong market presence and Mascot’s cutting-edge gaming software. The partnership was initiated through mutual industry connections and aligning strengths in technology and market reach. She said through this collaboration, Mascot Gaming is adapting its game designs to cater to the growing sweepstakes sector.

“Our collaboration involves developing unique features and games that enhance the sweepstakes experience, offering players engaging gameplay that complies with sweepstakes regulations. This includes the integration of free-to-play elements, which are essential in sweepstakes models,” she explained.

Latam Expansion

Mascot Gaming has shown interest in the Latin American market because of its immense potential. A special Mascot Gaming team has been established to focus on the region to align with its unique market demands.

“Participating in events like Sigma Americas in Brazil has been instrumental, giving us valuable insights. We’re excited to grow our footprint here because we see Latam as an emerging hub for gaming enthusiasts,” said Malysheva.

“As we expand into diverse markets like Latin America, our approach to local content creation is multifaceted. We conduct thorough market research to understand regional preferences, cultural nuances, and gaming trends. This helps us develop games with themes, narratives, and features that resonate with local audiences. For Latin American markets, we are exploring themes that reflect local cultures, traditions, and popular stories, ensuring our content is relatable and engaging for players residing in this region.”

Licensing

Mascot has been active in obtaining global gambling licences and Malysheva emphasized that this was pivotal in their strategy because it enhanced their credibility as a trusted and legitimate software provider, and significantly helped expand their reach globally. It also enabled Mascot to operate in various jurisdictions, appeal to a broader audiences and comply with local regulations. This legal recognition and compliance also helped strengthen their partnerships and bring new opportunities for market expansion and collaboration.

What can we expect from Mascot Gaming in future

In 2024, players can expect a lot more from Mascot Gaming. There are four game prototypes in production simultaneously and 30 concepts awaiting their tune.

With the gaming industry rapidly evolving, Mascot intends betting big on AI as it is believed to be a game-changer for the sector and a transformative force in slot game development. AI promises to expand possibilities for all those crafting slot games.

“Our approach is strategic, and we are mapping out the coming year with careful planning. The decision on which games to bring to life hinges on a blend of what’s hot in the gaming world and what resonates with us on a personal level,” she concluded.

 
 
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