iGB Affiliate 2024 gets underway in London

One of the biggest igaming events of the year ‘iGB Affiliate 2024’ gets underway in London with some 6,500 global attendees and more than 200 forward-thinking exhibitors. It promises to be two days of in-depth learning, where the achievements at online casinos and sportsbooks will be celebrated. The iGB Affiliate Awards part of the event takes place on 8 February 2024 at Art Deco Troxy in London.

Naomi Barton, iGB Portfolio Director, confirmed that this year has seen a record number of submissions, demonstrating the importance of the awards to the iGaming affiliate community.

Winning such a coveted award acknowledges the hard work and dedication and provides a golden opportunity for industry members to build valuable connections. Rewarding outstanding performance in the Best Online Casino industry, the iGB Affiliate Awards encourages affiliates and operators to keep to the high standards at Top Rated Online Casinos.

Categories at the iGB Affiliate Awards 2024

OneTwenty Group – the parent company of Minimum Deposit Casinos (MDC) – has been shortlisted for the Safer Gambling Initiative of the Year award and other nominations include Casino Guru, Gamblers Connect, and GIG Media.

The glamorous gambling industry event showcases achievements and innovations happening at Best Online Casinos. Recognized as one of the key networking events in the iGaming affiliate calendar, the award categories include innovation, creativity, integrity, and talent.

Some categories include Best Casino Affiliate, Best Crypto Affiliate, Best Affiliate Manager, Affiliate Employer of the Year, and Safer Gambling Initiative of the Year.  Featuring a celebration of everything positive in the industry on 11,800 square metres, there will be 176 participating companies, a three-course sit-down dinner, an entertainment-packed stage show, and a star-studded dinner for the awards.

Here are some other shortlisted contenders for the Affiliate Awards 2024:

Best Sports Betting Affiliate

• Better Collective
• Checkd Group
• Gambling.com Group
• GiG Media
• Oddschecker
• OLBG
• Skores Media
• Spotlight Sports Group

Best Bingo Affiliate

• BingoPort
• FTD Digital
• WhichBingo

Best Poker Affiliate

• Mypokercoaching
• Onlinepoker.se
• PokerNews
• Worldpokerdeals

Best Crypto Affiliate

• CoinGambling
• Crypto Lists Ltd
• Find. co (CryptoManiaks, CCN)
• Gamblineers

Marketing Campaign of the Year

• Betandeal
• Casino Guru for TikTok Marketing
• Checkd Group and William Hill

Rising Star

• BestOdds (Stram Entertainment Ltd)
• Betting Hero
• Chilli Partners
• DeepCI from EveryMatrix
• MioMedia
• R2D Partners
• Revpanda

Best Newcomer

• 2rbo Affiliates
• Affiliate Roulette
• Media 24
• TrackBox.ai
• Wow Partners

Game of the Year

• Big Bass Bonanza Keeping It Reel (Pragmatic Play)
• Coin Strike Hold And Win (Playson)
• Cops N Robbers Big Money (Inspired Entertainment)
• Fishin Frenzy Even Bigger Catch (Blueprint Gaming)
• Football Cash Collect (Playtech)
• Gold Blitz (Fortune Factory Studios)
• Golden Dragon Inferno (Betsoft Gaming)
• Rip City (Hacksaw Gaming)
• Rise Of Olympus 100 (Play’n GO)
• Super Stars (NetEnt)

What is the Safer Gambling Initiative of the Year?

Online gambling is popular globally, but this has also led to an increase in the potential for gambling addiction. Online casinos let players win real money with slots and gambling games, but their actual value should always be seen as fun filled entertainment. Licensed and regulated online casinos are safe for most people, but some players can develop a compulsive gambling habit no matter how many safety features there are. Ongoing responsible gambling promotions and messages contribute to keeping online gambling safe and responsible.

People who play slots and table games online, or bet on sports can become addicted, and this can ruin their personal relationships and can even lead to bankruptcy. This is why many reputable and licensed online casinos have adopted safer gambling measures like self-exclusion to mitigate gambling addiction. Players who want to take back control can activate deposit and spending tools on the Responsible Gaming pages. Here, players can set deposit limits, set a reminder of how long they’ve played, or use any of the other available tools to stay in control. Players can also self exclude temporarily or permanently when their gambling gets out of control. For companies making their living from real money gambling games, responsible gambling tools are crucial to ensuring a safe online casino environment.

Who is OneTwenty?

The OneTwenty Group is a high-quality sports and gaming performance marketing company with a compliance-first mindset. It connects betting customers with reputable and trusted New Online Casinos and sportsbooks to form long-term, successful relationships.

Being shortlisted for Safer Gambling Initiative of the Year is a big deal in the industry. It means that OneTwenty is being recognized for going above and beyond to keep gamblers safe by spreading the Responsible Gambling message.

Traditionally, iGaming affiliates lead casino players to online casinos to generate revenue, but OneTwenty takes a different approach. Using their omni-channel communication platform, they interact with players by providing educational, entertaining, and engaging resources. This ensures the highest possible customer satisfaction with content delivered at the right time in the correct format.

Onetwenty was founded in 2016 and has built a network of some of the biggest iGaming brands since then. With over 90 professionals on the team, OneTwenty ensures it maintains the best iGaming and sports betting in regulated markets. Some of OneTwenty’s divisions include Squawka, where you can keep up to date with sports matches happening across the globe in real-time. Plus, Squawka keeps you updated with the latest news, social chats, quizzes, predictions, betting tips and more. MDC is another division of OneTwenty, where online casino experts scrutinize top casinos to recommend only the best and most trusted online casinos to players. It educates casino players on the best minimum deposit casinos in their region and promotes responsible gambling.