Changes coming to BetVictor as they take on Canada
Renowned European betting operator BetVictor has announced a rebranding of its corporate identity and will now be known as BVGroup. BetVictor, a household name players are familiar with, has seen tremendous growth in the Canadian market over the past 12 months thanks to the great work by the Alcohol and Gambling Commission of Ontario (AGCO) and iGaming Ontario. Through AGCO and iGaming Ontario, online betting was legalized and over the past year there has been a steady growth of online casinos Canada and licensed casino and sportsbooks in Ontario.
BetVictor has quickly gained a large share of Ontario’s market through its excellent betting products and abundance of bonuses and promotions.
Why rebranding is important
The rebrand took place earlier in June and as with any transformation, there are many questions that arise. Why did Betvictor rebrand? What happens going forward? What does this mean for Canadian players?
We have collected all the information and put them together for you. Below we outline these and provide insights behind the rebrand with comments from Andreas Meinrad, the CEO of BVGroup.
The major changes with the rebrand includes the logo and website updates reflecting the new brand name. However, all operations remain the same for now, and the only change is the refreshed image. The rebranding is a natural step and adjustment to the growing market requirements and a way to refresh the company’s image and expand its clientele.
Andreas Meinrad, CEO of BVGroup, was quoted in recent media reports as saying: “During our 75+ years in business, we have established ourselves as one of the most reputable gambling companies in the world. Our new identity, BVGroup, helps us define ourselves more effectively, highlighting how far the company has come from its bookmaker beginnings.’’
A brief intro into BetVictor Casino
BetVictor has been in the industry for decades and is licensed by global regulators, including the UK Gambling Commission and the Alcohol and Gambling Commission of Ontario, with an agreement with iGaming Ontario. The BetVictor website is easy to navigate and banners are located on the left of the site, providing players with various portals. The middle of the website loads all the portals that players click through, and we admit, this is an excellent feature, as players do not need to switch tabs. The website is complemented with BetVictor’s trademark and eye-catching blue, grey and white colours.
Canadian players can access an online casino and a sportsbook product. The online casino is the ideal gaming destination for any Canadian and there are hundreds of games ranging from slots to table games and live casino games. Popular gaming genres include megaways, bonus buy features, live dealer games and game shows with presenters. Leading software providers, including NetEnt and Microgaming power the gaming library. Canadian players can play all their favorites at the casino, including Wolf Gold, Book of Dead, Blackjack, Poker, Crazy Time, Lightning Roulette and Mega Ball.
BetVictor has a sportsbook product for all Canadians and players can place bets on thousands of competitive markets like live betting, prop betting, handicaps, totals, and futures betting. Sportsbook features include free bets, accumulator bonuses, bet builders, cash out and sports promotions.
The bounty of bonuses and promotions at BetVictor are stupendous for players. There are two exclusive welcome bonus offers for new players, and we will discuss the terms of each offer below. If you want to learn more about BetVictor and its features, read our BetVictor Casino Review.
BetVictor has a great 100% match offer you have to try
Canadian players have access to some of the best $10 deposit bonus casinos Canada offers. Still, we have found the BetVictor casino welcome bonus to be the standout in the industry. The offer is exclusive to new players, and with a minimum deposit of $10, players can claim a 200% match bonus up to $1200 plus 50 free spins on select casino games. With a 200% match bonus, this offer provides value for players’ deposits. Players have seven days to claim the casino welcome bonus. The bonus funds have 35x wagering requirements, and players have 30 days to meet wagering terms. The 50 free spins are available on the popular slot game Big Bass Bonanza, and no wagering is attached to any winnings.
BetVictor also has a sports welcome bonus offer for Canadians, and new players can claim a 100% bonus of up to $400. The sports welcome bonus has standard wagering requirements; players have seven days to use the offer.
Partnerships and Innovations to come from BVGroup
Besides being an established and global betting operator, BetVictor also had a major influence with its various partnerships and innovations. Now that the rebrand is concluded, BVGroup will continue to partner with leading brands and collaborate on exciting innovations. Andreas Meinrad added, ‘’while we remain intensely proud of our heritage, our focus is always on the future and how we can continue to innovate and grow to best serve our customers and partners.’’
Some of the existing global partnerships BetVictor has with various organizations include its sponsorship with the World Snooker Tour (WST) and talkSPORT BET. One of the main reasons BetVictor has been able to claim a share of the Canadian betting market is its sports betting partnership with the Canadian Elite Basketball League (CEBL). BetVictor has been named as the league’s official sports betting partner for the 2023 season as part of the lucrative deal. Another perk of the partnership is branding across various media platforms.
Excitement is straight ahead for players loyal to the BetVictor brand
BetVictor has been a trendsetter in the global betting industry and is one of the oldest betting operators. BetVictor has been a force in Europe for decades and, in recent times, has emerged in Canada as a leading betting operator for all Canadians. Players at BetVictor can access two world-class betting products; the online casino and the sportsbook. With thousands of casino games and sports betting markets, it’s easy to see why BetVictor is so popular with players. At BetVictor, the priority is the player, and there are a plethora of bonuses and promotions for all new and existing players. BetVictor has also had a major influence in the betting and sports industries with its various partnerships and innovations with the top sporting leagues and brands.
BetVictor has reinforced its place in the betting industry by rebranding its corporate identity. Now known as BVGroup, the rebrand will see the operator continue its excellent operations and offer its betting products. It is an exciting time with the rebrand, and there will be plenty of new partnerships and innovations from the BVGroup, and we are excited about what the future has in store for this world-renowned betting operator.
